The Internet: Stranger Than Fiction

  What's All the Fuss About?

 The Age of the Consumer

  Age of the Consumer?... Or Age of the Producer?

  The Casino always Wins!

  Do You Want to Be the Gorilla or the Banana?

  Wake up and Smell the Coffee!

  The Producer Advantage

  The Downside of Becoming a Producer

  Pro-sumer Plan: Producing Wealth by Buying Smarter

 

"When you want something you never had, you have to do something you've never done"
- Dr. Mike Murdock


All this talk about home-based businesses and making money on the internet – does it really work, and if it does, where do I start?

We are entering a new age, called: The age of the Consumer. The best explanation I could find is from Bill Quain’s book, PRO-SUMER POWER. On the left are sub-headings to one of the chapters in his book, after reading through it, you will have a better understanding of the subject. There are literally thousands of internet-based businesses on the net – how do I make the right choice?

Look for the following in a business:

• A business with a proven system to assist you in building the business, the lesser
“admin” you have to do, the better.

• A business that are making use of leverage (that implies a referral system) and with international exposure (not limited to only one country).

• A business that is relevant, utilizing current trends, fast growing and sustainable.

What would be recommended?

ProfitClicking, building on the solid foundations laid by it’s predecessor, Just Been Paid, promise to be THE  Internet business of the future. You will already make money within the first 24 hours. Basically, you receive a 2% yield per day (on weekdays) and 1% per day (on weekends) on the amount of advertising packs (at $10 each) you bought. You join for free, and also receive a $10 PIF Ad-pack to test the system with. This is the only program on the internet I know off, claiming, and demonstrating to be indefinitely sustainable!

                 

 

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For the funding/withdrawal of/from your Just Been Paid account, you may make use of any one of the following pay-processors:

                                   

AlertPay             Solid Trust Pay        Liberty Reserve                Perfect Moneyxxxxx

 

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We have an XL-spreadsheet available to assist you in making decisions concerning different income scenarios. Please e-mail us to request one, or use this link to download one available from g-mail documents at: http://bit.ly/triplerplan

 

For more information:
E-mail: wjvanderwalt@mweb.co.za

 


Extract from the book: PRO-SUMER POWER! by Bill Quain, Ph.D.


The Internet: Stranger Than Fiction

"Did you ever happen to catch one of those old black and white monster movies from the early 1950s on late-night TV? - movies like The Tarantula... Colossal Man... and Godzilla?

The monsters would change with each movie, but the plot was basically the same: An atomic bomb would explode somewhere on the Earth, sending a mushroom cloud of radioactivity into the air. When the cloud descended, the radioactivity would cause everything in its path to mutate and grow 1,000 times its normal size.

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What's All the Fuss About?

A few years ago when I was just getting going on the Internet, a friend of mine described it as "technology looking for a purpose." At the time I thought he was right. I don't feel that way anymore. Today I feel about the Internet the same way business people feel about the fax machine - "How did I ever get along without it?" If the Internet were nothing more than a way to send e-mail, it would rank as one of the greatest inventions in history. But it is much more!

The Internet is a library. A phone book. A daily newspaper. A video arcade. A travel agent. A museum. A bank. A stockbroker. An art gallery. An encyclopedia. A virtual office. A photo album. A music store. A video store. A meeting room. A car dealership. A bookstore. A giant mall. Well, you get the idea.

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The Age of the Consumer

The most talked about function on the Internet is e-commerce, that is, buying and selling products and services via the Internet. Fortune magazine calls e-commerce the greatest boon to consumers since the introduction of the department store at the turn of the 20th century. Fortune goes on to say that, thanks to the Internet, the New Millennium will be the "Age of the Consumer."

E-commerce is already big, BIG business, and it's only a baby. One financial writer compares the evolution of the Internet to a baseball game. At this point, the Internet is just starting to take pre-game batting practice. The 9-inning game hasn't even started yet!

Forecasts indicate that e-commerce is making money hand over first, but the BIG MONEY HASN'T BEEN MADE YET, going from 350 Billion US$ in 2002 to already 1 Trillion US$ in 2005.

Why is e-commerce such a boon for consumers? Two reasons: Convenience and lower prices. Let's take a moment to discuss each of these.

Shopping is certainly convenient on the Internet, no argument there. No crowded stores. No traffic jams. No long checkout lanes. Stores are open 24 hours a day, 7 days a week, 365 days a year. And your order is delivered to your door. It doesn't get any more convenient than that.

As for lower prices - well, consumers are definitely in the Internet's driver seat! Here's why: By its very nature, the Internet is fast, vast, and efficient. It's a whole lot cheaper to open and operate a "clicks and mortar" cybershop than it is to build and operate a "bricks and mortar" traditional store. Plus e-commerce sites eliminate the middlemen. Those savings get passed on to consumers. The result is the Age of the Consumer - or so would it seem!

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Age of the Consumer?... Or Age of the Producer?

Put on your thinking cap for a moment. At the end of the day, what are all these e-commerce sites in business for? To make a profit, correct? At first glance it may seem like they're doing you a favor selling you merchandise at discount.

But what looks like the Age of the Consumer is actually the Age of the Producer! You see, in the Age of the Producer, consumers pay lower prices in the short run. But in the long run, it's the producers who come out ahead because they're creating more assets while consumers are creating more liabilities! It's an endless cycle - the producers make money while the consumers spend money. The producers get richer while the consumers get poorer. What's wrong with the picture?

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The Casino always Wins!

Steve Wynn, the CEO of Wynn Resorts in Las Vegas, knows a thing or two about producers and consumers. Wynn has worked in the gambling industry for four decades, and during that time his casinos have produced billions of dollars of profits for owners and investors.

When a reporter asked Wynn which game of chance offered the best odds in a casino, Wynn smiled and replied, "If you want to make money in a casino, own one." Why? Because the odds are stacked in favor of the house. As a result, the casino will always produce wealth while the gamblers will always consume wealth.

Wynn's sage advice applies not just to people who gamble but to every consumer. If you want to make money in a store, own one! People tell themselves they can "save" money when they buy stuff on sale or at discounts, just like gamblers tell themselves they can make money playing poker or throwing dice. But in the end, they're just kidding themselves.

It doesn't matter whether consumers buy on sale or on-line.... whether they buy at cost or below cost.... they'll never be able to spend their way to wealth. NEVER! Consumers are just making producers richer! By definition, consuming means money goes out, instead of coming in. If you think casinos have the odds in their favor, what about stores? They ALWAYS win!

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Do You Want to Be the Gorilla or the Banana?

Not long ago I was reading an investment newsletter that referred to producers as "gorillas" and consumers as "bananas." The analogy paints a vivid picture, doesn't it? Now I ask you, what would you rather be - the gorilla or the banana? - the person MAKING the money?.... or the person SPENDING the money?

The simple truth is that the consumers are the bananas and the stores are the gorillas. Gorillas need bananas to survive. So the gorillas come up with all kinds of tricks and schemes (they call it marketing) to attract more bananas. Offering deep discounts is their favorite "trick." And the bananas fall for it every time. They line up to get eaten by the gorillas, who get fatter and fatter and happier and happier.

Meanwhile, the bananas get skinnier and skinnier and more and more frustrated. They hang from the tree trying to figure out why they can't get ahead in life. Then a gorilla shouts, "Buy it cheaper over here!" And the bananas get all exited, jump off the tree and line up to get eaten all over again.

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Wake up and Smell the Coffee!

Attention, all you consumers! I've got an announcement for you:
Your consumer plan isn't working!

You've been conditioned to believe that you're saving money when you buy at discount, but all you're really doing is buying liabilities instead of assets.... working longer hours in order to buy more discounted merchandise... and piling up credit card debt at a 20%-plus interest rate so you can keep the producers fat and happy.

Wake up, consumers! You've bought into the wrong plan! And can you guess who sold you that plan? That's right - the producers! When you compare the Consumer Plan to the Producer Plan, it's easy to see why the producers want to keep things just as they are. The chart below tells the tale:

Consumer Plan

Vs  

Producer Plan

1. Spend money

 

1. Make money

2. Have a job

 

2. Own the company

3. Salary capped

 

3. Unlimited income

4. Deeper in debt

 

4. Financially free

5. Old-economy thinking

 

5. New-economy thinking

6. Increased liabilities

 

6. Increased assets

7. Short term "savings"

 

7. Long term wealth

 

The advent of e-commerce just magnifies these two plans. On-line consumers are getting all exited because spending is easier and cheaper than ever before. And on-line producers are exited because they can grow bigger and fatter with less effort.

In fact, the Internet has spawned a new breed of producers - the King Kong of commerce! Like the monsters in the black and white science-fiction movies, the e-cloud has descended on the baby Internet gorilla, muting him so that he grows faster and bigger than any gorilla who ever lived! As for the bananas, they're getting smaller and smaller, while King Kong is getting bigger and bigger - and he's still only a baby!

What's a consumer to do?

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The Producer Advantage

Producers enjoy a lot of advantages in life that consumers miss out on. Like it or not, money has its privileges. As a consumer, here are some questions you need to ask yourself:

Wouldn't it be great to live where you wanted to live... instead of where you could afford? Big producers get to live where they want in grand style. What about you?
Wouldn't it be great to pay cash for a new luxury car every year?... instead of having to finance a used car for five years?
Wouldn't it be great to send your children away to a top-notch university?... instead of having them live at home while they attend the local junior collage?
Wouldn't it be great to "retire" from your job and enjoy financial freedom when you're 35 or 45?... instead of retiring from your job at 65 and living off a small pension and Social Security?

The truth is, producers get to choose how they live, while consumers get their life-styles chosen for them. So I ask you, which would you rather be? A prosperous producer? Or a cash-strapped consumer?

Here's the bottom line: If you want to have... and live like producers live... you have to start thinking and acting like producers think and act!

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The Downside of Becoming a Producer

The question becomes, "How do I become a bigger producer of wealth?" There are a couple of ways to do that. One is to do what .001% of the population does and start your own high-profit business from scratch. It can be done. Sam Walton of Wall-Mart fame did it. And so have hundreds of other legendary businessmen and women.

But let's face it, for every Sam Walton in the world, there are millions of us average consumers. The chances of you or me founding and growing a worldwide chain of discount stores (or setting up the next Amazon.com on the Internet) is one in a zillion. It takes millions of dollars... boundless ambition... and rare intelligence to do what these guys did.

Truth is, you and I have about as good a chance of becoming the next Michael Jordan as we do of becoming the next Sam Walton.

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Pro-sumer Plan: Producing Wealth by Buying Smarter

But there is a way that 99,999% of people can "have what producers have" without investing millions. By learning, practicing, and teaching a system of wealth creation called pro-suming, average people can position themselves to create above-average income.

Pro-suming is a natural way for average people to create above-average wealth. Why? Because when we pro-sume, we leverage our skills and abilities as consumers, and if there's one thing most people are good at, it's at consuming!

What we're NOT so good at is producing wealth. However, when we pro-sume, we partner up with a proven producer. As pro-sumers, our job is to buy products and services from the producer and refer those products and services to people we know. The producer's job is to manufacture, warehouse, and ship those products.

The producer compensates us by paying us rebates and referral fees. We compensate the producer by increasing the demand for their products. It's a win/win. We pro-sumers keep doing what we're good at. And everybody makes money. What a great concept!

By entering into a pro-sumer partnership with a producer, we can enjoy all the benifits of being a producer without incurring any of the liabilities. As pro-sumers, we get to make money while we spend money. Average people who want to create more wealth for themselves and their families don't have to stop consuming. They need to start pro-suming!

Pro-suming is a consumer's dream come true, as evidenced by the chart below comparing the Producer Plan with the Pro-sumer Plan:

Producer Plan

Vs

Pro-sumer Plan

1. Employees

 

1. No employees

2. Huge overhead

 

2. Low overhead

3. Offices, distribution

 

3. Home based business centers

4. Expensive e-Commerce site

 

4. Computer with Internet

    access

5. Huge advertising budget

 

5. Word-of-mouth marketing

6. Divide profits with owners

    & shareholders

 

6. Keep all the profits for

     yourself

 

The best news is that the Internet has made it easier than ever for consumers to join the Pro-sumer Revolution. Being a pro-sumer means directing traffic to your corporate partner, and then teaching others to do the same. Which means you don't have to sit on the sideline and watch producers get rich on the e-commerce explosion. And just think - as an on-line pro-sumer, you can position yourself to get rich right along with them!"


This is only one chapter of Bill Quain's book, PRO-SUMER POWER!

 - It's an excellent book - get yourself a copy!


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Last updated Sunday, 30 September, 2012

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